{"id":"195","slug":"drake-iceman-habibti-maid-of-honour-trois-albums-mai-2026","categories":["musique","culture"],"tags":["rap","tendance"],"title":{"fr":"Drake sort 3 albums d'un coup : génie marketing ou panique commerciale ?","en":"Drake drops 3 albums at once: marketing genius or commercial panic?"},"subtitle":{"fr":"Iceman, Habibti et Maid of Honour le 15 mai 2026 simultanément. Statue de glace de 7,6 mètres à Toronto, dont la date a été extraite en direct par le streamer Kishka. Premier artiste de l'histoire à occuper les trois premières places du Billboard 200 d'un coup. Stratégie audacieuse ou inflation de catalogue ?","en":"Iceman, Habibti and Maid of Honour on May 15, 2026 simultaneously. A 7.6-meter ice statue in Toronto, its date pulled out live by streamer Kishka. First artist in history to hold the top three spots of the Billboard 200 at once. Bold strategy or catalog inflation?"},"excerpt":{"fr":"Drake balance trois albums simultanément le 15 mai, performance commerciale inédite. Avant la sortie, une statue de glace géante à Toronto cachait la date, révélée en direct par un streamer. Stunt marketing viral, débat sur la qualité face à la quantité, et 43 titres d'un coup.","en":"Drake drops three albums simultaneously on May 15, an unprecedented commercial performance. Before release, a giant ice statue in Toronto hid the date, revealed live by a streamer. Viral marketing stunt, quality vs quantity debate, and 43 tracks at once."},"image":"/images/articles/195-hero.webp","imageCredit":"Variety","date":"2026-05-24","updatedAt":"2026-09-03","readingMin":6,"authorKey":"myriam"}